I recently read this great article on Chabad.org. I got a chuckle out of it, but I am proud to say that I am a Classic Jew.
Here is the beginning:
"It's got to be one of the toughest marketing problems of all time: selling Orthodox Judaism. You gotta hand it to Chabad. They're making amazing progress, especially when you think about what an unmarketable name they have to deal with: Orthodox Judaism.
Come on, just think about it. Let it roll off your tongue: Orthodox. Orthodox. Orthodox. I'm sorry. It just doesn't work. It doesn't roll off the tongue. No, sir. It stumbles. It tumbles. It lands in a puddle with a splat. But it doesn't roll. Nope. Oh, there are other names for people who keep the Shabbat, lay teffillen, etc: Observant, Shomer Shabbat, Ultra-Orthodox, Hassidic, Machmir. Yup. Lots of names. None of them good. Or at least not attractive, anyway."
Here's the rest
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